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The Importance of Rebranding: Instagram Reminds Us That Change Is Good

Paint and brush on the Pine wooden background with copy space

If you’re one of the over 400 million Instagram users, you probably noticed that your app icon changed this week. Instagram gave their entire app and brand a facelift in the name of rebranding and the internet is restless about it. Some users are upset that their app icon isn’t the adorable Polaroid inspired camera they’ve […]

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What’s a Website Mockup?

Written by
on in Client FAQ, Graphic Design, Web Design
Client FAQ

When we begin the process of designing (or re-designing) your website, the first step is to create a set of website mockups to lay out the look and feel of your site. These mockups are simply images we create that show what the website will look like without needing to dive straight into coding. These […]

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Tips to Creating a Successful Brand Identity

Written by
on in Graphic Design

When someone says “brand identity”, people typically think of the main item used to identify a brand: a logo. However, brand identity goes way beyond logo design and your company name. The image and graphic style of your logo needs to be repeated and almost “overused” on everything related to your business. Colors should be […]

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